People, People, People

The main focus of this article was to think about your audience in every way possible. The article suggests that you make lists of the most common groups that will see your work. After finding your major audience, you should list qualities of your audiences. Another important part of looking at your audience and gathering their questions on your topic. After all of this you can use the information you have gathered you can use this to create personas to help to better understand the audience that you are talking to. Looking this in depth at your audience allows you to know them and to better understand the best way to present the information to them.